Everything over passenger traffic in Germany
Distribution politics of the transporting enterprises
Distribution politics (sales ways) in the passenger traffic
© Uwe Losse last updating 2006-10-07
Block sales as selling way
Stationary ticket machines (FAA)
Mobile ticket machines (FAA)
Electronic ticket printers (EFD)
Handhelds
Abosysteme for Aboverwaltung
The distribution politics belonged to the range marketing and mean the different selling ways. For Transporting enterprises concerns it primarily to sell the different tickets as simply and inexpensive as possible to the passengers.
The block ticket is still occasionally an alternative to modern sales systems. In this case the tickets are manufactured first in printering and block-by-block to the sales personnel to the sales passed on.
Stationary ticket automats are that most cost-intensive channel of distribution. Therefore the stationary ticket automats are used mostly at animated stations and bus stations. In close proximity to booking offices those extend Ticket automat the opening times for the passengers. Stationary ticket automats serve besides as information terminals for the passengers.
Mobile ticket automats are in the vehicles blocked and support the personnel. The advantage of the mobile ticket automats is the direct installation in the vehicles. The mobile ticket automats must be procured not per stop but only per vehicle.
Electronic ticket printers are also on-board computers and both mobilely in the buses and courses, and stationarily as booking office equipment are used at the same time. Electronic ticket printers are served by the sales and personnel and to steer with the employment in vehicles over IBIS those attached goal tape type indications, mobile Ticket automat, Entwerter, passenger number systems, dynamic passenger information, computer controlled ones Operating control systems, and v. M.
Handhelds or Handverkaufsgeräte are meant for the mobile employment. As fixed in the tariff saleableness of the Handhelds or Handverkaufsgeräte corresponds to those of the electronic ticket printers, it needs however no installation expenditure and is fast applicable.
The expenditure of pupil season tickets requires a high administration expense for the transporting enterprises. Abosysteme support the necessary address administration and account administration.
InterNet sales as selling way
Internet as new medium wins ever more on Meaning. Here on a server a data base is furnished, for which the passengers with the advantages of the Internets makes possible to separate independently a ticket.